In the year 20 – 21 the disability community came across double barriers due to the Covid-19 pandemic. Trinayani felt it was essential to escalate and advocate for the disability sector and we took the opportunity to do that through an Annual campaign that we launched on the 3rd of December 2021 on International Day of Persons with Disability (IDPD).
The name ‘Building Back Better’ is aligned with the theme of IDPD 2020 – 21 as both the years focused on the effect of the COVID-19 pandemic and how we, as a community, can build back better for our fellow citizens.
The barriers that exist in society for our friends with disabilities are found in various ecosystems, people’s attitudes, infrastructure, laws and regulations and digital mediums. To highlight the barriers, our campaign encompasses various formats in the form of:
Social Media Campaigns
Social Media Lives
One key and significant attribute of the campaign is collaboration. For any of these formats, we make sure to collaborate with wide stakeholders like organisations, corporates, disability advocates, and experts in the field like CABE Foundation, The Growth Collective, Rangam, Amaze Charitable Trust and many more.The aim is to reach a greater audience and create a domino effect of awareness building while we also exchange learnings, experiences and core expertise.
Advocates with Disability are our key stakeholders as we resonate with the motto of the UNCRPD: “Nothing about us, without us.” And hence, most of our sessions have representations from people with disability themselves. This adds a great nuance to our series as it really brings in realistic experiences that have been lived and in turn provides insights that are crucial. Advocates like Danesh Kanagraj, Venkatesh Naik, and Anjali Vyas are some of the examples of self-advocates who have been part of the session.
Building Back Better has created a huge community in the past eight months. WE are a community of over 300 and have been growing with every session. This aligns greatly with our inclination towards community participation, the idea of oneness and ‘Ubuntu’: I am because you are.
If you are reading this, do join our growing family and engage in discussions and conversations that, we assure you, would open a window to a plethora of learning observations and experiences. Join our WhatsApp group here: https://bit.ly/B3Whatapp